• Partnering Artificial and Human Intelligence

    Partnering Artificial and Human Intelligence

    Leigh says… AI is changing the game in marketing, but it’s the human touch that gives campaigns heart, strategy, and soul. When we combine machine intelligence with human insight, we unlock smarter, more meaningful ways to connect with our audiences. Read time: under 2 minutes

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  • Omnichannel Marketing Is a Commitment, Not a Campaign

    Omnichannel Marketing Is a Commitment, Not a Campaign

    McKenzie says… Omnichannel success isn’t about showing up once—it’s about showing up again and again, with purpose, consistency, and a strategy that evolves as your audience does. Read time: 3 minutes 

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  • Tips for an Effective Construction Services Website

    Tips for an Effective Construction Services Website

    Leigh says… Websites are typically the first brand experience your customers engage with. Use these four tips for strategy, engagement, trust, and reach to be sure you're building on the strongest foundation. Read time: 3 minutes

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  • Why You Should Audit Your Website

    Why You Should Audit Your Website

    Leigh says… Auditing your website can help maintain your brand, keep your Search Engine Optimization (SEO) and lead generation tactics at their best, and ensure things like good user experience and Americans with Disabilities Act (ADA) compliance. Here we discuss the steps involved in conducting a website audit. Read time: 3 minutes

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